Position Title: Communication Manager
Reports to: Director Fundraising and Communication
Supervises: Communication Officer
Grade: B1
Location: Nairobi, Kenya
Mission of the Department:
To ensure strategic promotion of WWF Kenya Brand among different
audiences in the country and within the Network in support of the WWF
Strategic Plan and Communication Strategy.
Major Functions
Ensure that the WWF- Kenya produces and promotes strategic
communication on its conservation programmes that are of the very
highest quality and relevance to Kenya and to implementation of its
Strategic Plan, in line with that of WWF - Regional
Office for Africa Communication & Branding Strategy and WWF International overall Communications Strategy.
Ensure that effective and strategic communication strongly supports resource mobilization from diverse partners.
Major duties and Responsibilities
Effective Communication for Conservation Impact
Works in close partnership with WWF Kenya SMT and programme
teams to develop and implement effective internal and external public
relations & communications strategies for communicating WWF Kenya
conservation initiatives and enhancing corporate image, visibility and
brand;
Participates in developing, orchestrating and implementing
strategic outreach programmes and campaigns to positively shape the
thinking and public policy outcomes on conservation issues;
Prepares talking points and speeches for top management including Board of Directors;
Develops and disseminates IEC materials including print and
electronic materials such as, logos, letterheads, newsletters,
e-newsletters, banners, brochures; and annual reports to communicate WWF
Kenya’s brand and conservation initiatives.
Ensures effective management of WWF Kenya’s website and ensures relevant and up to date content;
Strategic Partnerships & Media Relations
Plays a leading role in building and strengthening the
strategic partnerships and relationship with strategic partners,
government ministries and departments, public and private sector
coalitions, CSOs and other key stakeholders to shape and advance the WWF
Kenya position on conservation and related important policy issues;
Designs and implements crises and media handling strategies and builds strong media relations with the organization;
Takes a lead role in planning and organizing corporate events such as media briefs, seminars and conferences among others;
Represents the organization in various platforms to promote
WWF Kenya’s and the sector’s position on important conservation and
relevant public policy issues;
Participates in developing and implementing Corporate
Citizenship Programs and activities including an effective measurement
and analysis approach for campaigns that will support prioritization of
corporate citizenship activities and investments.
Management of Resources and Budgets
Provides support to fundraising team in designing fundraising information as part ofthe wider resource mobilization strategy;
Works with finance team to develop a cost-effective budget, schedule and tracking system for all communication programmes;
Ensures prudent management and safety of communication assets and resources;
Leadership and People Management
Provides leadership and supervises the communication team.
Coordinates setting of both departmental work plans and staff
performance targets and undertakes periodic performance appraisal for
communication staff;
Liaises with Human Resource function in carrying out staff
training needs assessments and recommends training programs to address
performance gaps;
Perform any other duties as may be assigned.
Profile
Required Qualifications
Holder of an advanced university degree in Communications, Public Relations, Media Relations, or other related fields;
Proven track record, and at least 7 years experience (Preferably in Kenya) in communications or PR;
Member of Public Relations Society of Kenya;
Understanding of institutional and legal framework in Kenya as it relates to PR, media and communications issues;
A good understanding of the realities of PR and communications for promoting conservation issues;
Excellent desktop publishing and multi-media skills;
Excellent Customer focus and communication skills;
Strategy formulation and deployment skills;
An understanding of, and vocational interest in environmental
conservation, international development, NGO sector and other related
fields would be preferred;
Excellent proficiency in English and Kiswahili.
Required Skills and Competencies
Excellent communication, interpersonal, organizational, analytical and research skills;
Innovative, creative and willing to learn;
Passionate about natural resource conservation;
Great team player and demonstrated ability to work and deliver by working across different teams and programmes;
Visionary leadership in corporate branding;
Adherence to WWF’s values, which are: Optimistic, Engaging, Determined and knowledgeable.
Supervisory Responsibilities
The Communications Manager is responsible for the
day-to-day supervision and management of all WWF Kenya staff in the
Communications Department.
He/she will involve himself/herself as appropriate in the
hiring, development, and evaluation of all WWF Kenya staff in the
Communications Department and ensure strategic growth and development of
the Department.
Working Relationships
Internal: interacts with the WWF Kenya Executive Director,
Director Fundraising and Communication, Director Conservation, other
Heads of Departments and WWF staff on a daily basis, and as required
coordinates and interacts with the Coastal East Africa (CEA) Nl team,
and WWF-ROA, WWF International, and other WWF Network staff.
External: Interacts with national governmental institutions,
non - governmental organizations, academic institutions, the media,
donors, specialists/consultants, and other stakeholders, in
collaboration with Director Fundraising and Communication.
2. Position title: Fundraising Manager, WWF-Kenya
Reports to: Director of Fundraising and Communications, WWF-Kenya
Supervises: None
Grade: TBD
Date: September 2014
Major Function:
Develop and implement a resource mobilisation strategy to grow income
from within Kenya and maximise sources of income from WWF network
offices and their external donors
Major Duties and Responsibilities:
Develop and implement a fundraising strategy to grow
income from within WWF Kenya based on research and knowledge of the most
appropriate sources of income for the region
Explore the partnership potential of strategic corporate
engagements, working closely with the international corporate
partnerships team to ensure corporate alliances are strategic as well as
philanthropically aligned
Build public sector partnerships with bilateral and
multilateral agency offices and other agencies in Kenya, working with
the relevant WWF offices who manage the parent relationships
Develop and implement a strategy to grow income from major
donors, including high net worth individuals and foundations from Kenya.
Work closely with WWF network offices to identify potential
donors (corporate, individual and foundation) from outside Kenya with an
interest in Kenya and Kenya’s conservation programmes.
Prepare high quality proposals and reports for prospective
donors such approaches, in conjunction with the relevant WWF fundraising
offices who manage the donor relationships; and work closely with
conservation teams to ensure programme delivery and strong information
flows
Set fundraising targets in conjunction with the WWF Kenya
Directors, monitor and manage performance on a quarterly and annual
basis and report as required to WWF-Kenya SMT
Profile:
Required Qualifications:
Minimum undergraduate university degree.
At least five years’ experience in fundraising in at least one
of the areas of: public sector partnerships, major donors,
trusts/foundations or corporate fundraising.
At least three years’ fundraising experience in an international setting, ideally with an INGO and with experience in Africa.
Experience of creating and implementing a fundraising strategy for new markets
Proven track record of generating significant gifts, preferably in the context of an international organisation
Experience and expertise in developing relationships with institutional donors, high net worth individuals or corporations.
Required Skills and Competencies:
Strong diplomatic skills with sensitivity to political and cultural issues.
High ethical standards of behavior, good judgment, respect for others, confidentiality and attention to detail.
Excellent writing and oral presentation skills in English and other required language(s) – see below.
Demonstrable numerical and budgetary skills, including
preparing fundraising budgets and proficient use of excel and
spreadsheets
Strong interpersonal and communicating skills in a multicultural environment.
Thoroughness and attention to detail and strong analytical skills
Energetic, proactive and capable of working independently as well as being an active member of the team.
Flexible and creative with an aptitude for solving problems; positive attitude.
Adheres to WWF’s values, which are: Passionate &
Optimistic, Challenging & Inspiring, Credible & Accountable,
Persevering & Delivering Results.
Working Relationships:
Internal: Interacts regularly with other senior
Fundraising, Programme, Policy and Management staff of Africa offices,
WWF International and WWF network and donor offices; works closely with
international support staff in fundraising, in particular Global
Development Centre, Corporate Partnerships team, Fundraising Group, WWF
International Development team
External: Interacts with all types of partner and donors locally, regionally and internationally.
Fundraising consultants and other suppliers as required.
This job description covers the main tasks and conveys the spirit of the
sort of tasks that are anticipated proactively from staff.
Other tasks may be assigned as necessary according to organizational needs.
3. Position title: Director, Fundraising & Communications, WWF Kenya
Reports to: Executive Director, WWF Kenya
Supervises: Manager/s, Communications Manager/s, Fundraising Manager, Grants
Grade: TBD
Date: September 2014
Mission of the Department:
To help the WWF Kenya office and the WWF Network grow in strength and
influence by leading the development of a growth strategy and building
the WWF Kenya brand and profile.
Major Functions:
Lead the development and ¡mplementation of fundraising and communication strategies and plans for WWF-Kenya
Leads the fundraising efforts on behalf of WWF Kenya including
planning, managing and ensuring the delivery of an agreed fundraising
strategy and budget.
Manages and implements a fundraising action plan covering
Public Sector Partners (PSPs), foundations, corporate, major donors and
High Net-worth Individuals (HNWI).
The Director leads the fundraising team in negotiating and
ensuring that contractual obligations are met for prospective and
existing donors, including managing donor relationships
Builds long term relationships with strategic partners to mobilize resources in line with strategies
Works with WWF Network to maximise funding for WWF-Kenya from donors outside of Kenya
Pro actively manages WWF Kenya’s corporate affairs and communications relating to conservation programs and initiatives.
Establishes and manages WWF Kenya’s communication and brand development that supports organisational growth.
The Director is responsible for running a strategic assessment
of WWF Kenya’s communications and brand status in Kenya and for
developing a robust plan that includes allocating human and financial
resources to increase WWF Kenya’s influence and perception.
S/he will work closely with the Executive Director,
Director Conservation, Director Finance & Operations and Director
and People and Organization Development to ensure strong integration of
communications and marketing within all functions
Major Duties and Responsibilities
(can we reduce this section by capturing essential aspects)
Directs, coordinates and leads the implementation of
resource mobilization strategies of WWF Kenya with Government Aid
Agencies/PSPs, foundations, corporations, High Net Worth Individuals
(HNWI) and other potential streams of income and monitors fundraising
performance and growth.
Works with other WWF Kenya Directors to develop and implement
fundraising, communications and marketing strategy that leveraged the
unique strengths of WWF Kenya to achieve the ambitious fundraising
targets while strengthening brand recognition in key markets and
audiences.
Works with the Conservation Director to develop high impact conservation programme design that meets funding requirements;
Takes Lead in building an institutional and up-to-date
knowledge of donors, including regular donor mapping and explores all
funding opportunities relevant to the needs of WWF Kenya
Prioritizes, organizes and leads proposal development teams ¡n
conservation and fundraising teams to develop funding strategies for
the various priority landscapes requiring funding within the country
office and leads development of fundraising materials for institutional
and other Donors.
Supports the WWF Kenya teams to fund raise better by preparing
briefings, advice on funding opportunities and tailored approaches for
individual donor meetings and events
Develops relationships with fundraising directors of WWF
National Organisations and WWF International to explore funding
potential for WWF Kenya from donors outside of Kenya.
Develops fundraising initiatives that will maximize
unrestricted funding
Oversees the redevelopment of the WWF-Kenya website to encourage online
engagement for campaigning, engagement and individual on-line donations
Leads and provides technical support in developing and
implementing effective internal and external public relations &
communications strategies for communicating WWF Kenya conservation
initiatives and enhancing corporate image, visibility and brand;
Advises on the development of appropriate country and regional
corporate engagements, in line with WWF policies and approach and in
conjunction with global partnership team.
Promotes the effective integration of communications and
marketing messages and activities within WWF Kenya programmes and in
line with the overall WWF Communications & Marketing strategy.
Directs, coordinates and manages the Fundraising and Communications functions of WWF Kenya
Works with Department heads and Programme Managers to develop
and lead nationwide campaigns for brand building and public engagement.
Monitors performance of selected NGOs in our market to benchmark WWF Kenya performance.
Monitors fundraising income target and performance to ensure targets are met
Manages the fundraising and communications expenditure budgets
Serves as a member of the WWF Kenya SMT, ensuring follow up
and implementation of recommendations for all engagements relating to
fundraising, marketing and communications
Represents the organization in various platforms to promote
WWF Kenya’s and the sectors position on important conservation and
relevant public policy issues
Performs other duties as requested by the WWF Kenya Executive Director.
This position description will be regularly updated and reviewed in consultation with the WWF Kenya
4. Executive Director.
Profile
Required Qualifications and Experience:
An advanced degree in management, business administration, communication, marketing, or other relevant field.
Proven experience of successful fundraising across the
priority donor segments, with a track record of raising significant
gifts (6 figures) from government agencies, foundations, corporations or
major donors
At least 8 years of leading and managing teams
Proven success in developing and executing branding and communications strategies.
Proven editorial judgement and thorough knowledge of on and off-line international media markets.
Experience in developing and implementing online/digital strategies for engagement, campaigning and fundraising
Knowledge and experience of the not-for-profit sector, preferably of environmental non-governmental organizations.
Proven success in a multi-cultural international setting.
Required Skills and Competencies:
Proven understanding of resource mobilisation and/or fundraising strategies in the priority areas
Demonstrated leadership ability, including the ability to
build a team of highly motivated and well qualified staff, and to foster
the integration of diverse, multi-disciplinary actors into focused
initiatives
Strong strategic and analytical skills, including a talent for crystallizing key strategic options for discussion and decision.
Superlative diplomatic and communication skills, including an
ability to work and communicate effectively with a broad spectrum of
individuals (individual donors, business leaders, public figures, WWF
staff), within a broad range of cultural environments.
A strong team player capable of integrating diverse activities
within an evolving environment; must be comfortable with change and
leading change within an organizational framework.
Fully supportive of WWF’s mission and global priorities.
Must be committed to equal opportunity employment policies.
Working Relationships
Internal: WWF Kenya Executive Director, Director
Conservation, Director Finance & Operations and Director People and
Organization Development, Fundraising Managers, Communication Managers,
Grants Manager, Programme Managers; Members of the Marketing Committee
and Global Development Centre; Leaders or managers of Marketing &
Communications and other senior personnel.
External: External partners, WWF Network, Government
Ministries, Development Organizations, fundraising consultants and
suppliers, media partners, communication and design agency staff, press.
This job description covers the main tasks and conveys the spirit of the
sort of tasks that are anticipated pro actively from staff.
Other tasks may be assigned as necessary according to organizational needs.
5. Position title: Programme Coordinator Rhino Project
Reports to: Species Conservation Manager, WWF Kenya
Supervises: None
Grade: TBD
Location: Nairobi
WWF Kenya Species Conservation Programme is seeking to recruit Programme Coordinator Rhino Project.
The selected candidate will be reporting to Species Conservation Manager who will lead WWF species conservation policy work.
The WWF Kenya rhino programme is supporting implementation of the
National Black Rhino Conservation Strategy - which involves various
stakeholders and lead by KWS; and for which the majority of the funds
raised are spent through KWS.
WWF Ke seeks a dedicated individual, available immediately, to scale up and to coordinate WWF rhino conservation work.
Main Responsibilities
Coordinates the implementation of Rhino conservation project activities in line with projects action plans
Oversee WWF Kenya Rhino project development, management,
implementation and the technical and financial reporting against the
project implementation and action plan adhering to WWF network programme
management standards, working closely with the WWF-Kenya Species
Conservation Manager and finance teams
Leads in the assessment and reporting of progress including quality assurance, capacity building and conservation innovations
Working with finance team, responsible for project budgeting,
implementation of annual work plans and project activities coordination
Responsible for coordination and consultation of rhino project
stakeholders and external groups , workshops and overseeing project
procurement
Hold overall financial responsibility for the programme,
adhering to WWF network standards and supporting implementing partners
achieve the same WWF standards
Responsible for donor reporting (technical and financial), within and outside of the WWF network
To work with WWF Kenya Communications department to ensure
science and conservation results generated by the Project are
communicated to the general public and to policy makers as well as WWF
network.
Undertake such other duties as may be directed by the Species Conservation Manager.
Qualifications, Knowledge, Skills and Experience Required
The successful candidate will have significant experience and a proven
conservation record and comprehensive understanding, in natural resource
conservation, ideally with a focus on rhino and elephant.
In particular the candidate must have:
Master’s degree in wildlife conservation, natural resource management or a related field.
A minimum of 5 years practical experience ¡n wildlife
conservation in Kenya with an international non-governmental
organization (NGO) or relevant government agency.
Experience in wildlife law enforcement and capacity building is a definite advantage;
3 years’ experience in project development, management
(technical and financial), monitoring and reporting (technical and
financial).
Excellent written, strong presentation and communication skills with excellent fluency in spoken and written English.
Strong project management, organizational, and interpersonal skills;
Problem solving and conflict management skills
Negotiation and contract management skills
Financial management skills
Proven ability to work effectively with teams and senior managers;
Excellent inter-personal skills, with the ability to network
and to develop and maintain strong relationships at all levels, both
internally and with local communities, government agencies, the
not-for-profit sector and the scientific community.
Supervisory Responsibilities:
The Programme Coordinator has no direct line reports but is responsible
for ensuring WWF grantees expenditure is as outlined in the rhino
conservation project workplans and budgets.
Working Relationships
Internal: Interacts with other WWF staff on a daily
basis, and as required coordinates and interacts with the WWF Ke
Species Conservation Manager, WWF Ke species team as well as WWF Africa,
WWF International, and other WWF Network staff.
External: Interacts with national and county
government at different levels, non governmental organisations, academic
institutions, donors, specialists/consultants, and other stakeholders,
in collaboration with the WWF Kenya Species Manager.
This job description covers the main tasks and conveys the spirit of the
sort of tasks that are anticipated pro actively from the Species
Manager.
Other tasks may be assigned as necessary according to organizational needs.
6. Position title: Monitoring, Evaluation & Learning (MEL) Manager
Reports to: Director Conservation Programmes, WWF Kenya
Supervises: None
Job Grade: TBA
Location: Nairobi, Kenya
1) Mission:
World Wide Fund for Nature (WWF) is the Global Conservation Organization
whose mission is to stop the degradation of the Planet’s natural
environment and to build a future in which human live in harmony with
nature.
As part of WWF Kenya’s growth to make conservation impact at scale
locally to deliver towards this global goal, we are strengthening our
internal capacity to support an effective monitoring, evaluation and
learning system.
The role of the Monitoring, Evaluation and Learning (MEL) Manager will
therefore be to develop, review and implement a robust Monitoring,
Evaluation & Learning framework and tools to facilitate measurement
of progress; enhance compliance of programmes and projects with Network
standards, policy frameworks and best practices; and achieve efficiency
and accountability.
2) Major Functions:
The Monitoring, Evaluation & Learning (MEL) Manager will work on a
full time basis under the direction of the Director Conservation
Programmes (DCP) - WWF Kenya towards effective implementation of WWF
Strategic Plan for Kenya.
The holder of the position will play a major role in providing technical
support to the Conservation Programme especially in tracking
conservation delivery using the Dashboard and appropriate M&E tools
and processes, building capacity for M&E among field projects’
staff.
S/he will be expected to assist project managers in ensuring sound
project planning, monitoring and evaluation of progress and technical
reporting.
The MEL Manager will provide technical support to the functions of the
WWF-Kenya Departments so as to ensure the development and implementation
of the Organizational Strategic Plan to the highest standards, in
particular;
a) Monitoring — Take lead in the design and implementation of a monitoring framework to track delivery against WWF - K goals and objectives.
b) Evaluation — Take lead in the analysis of data collected
under the monitoring framework for assessment of progress and areas for
improvement.
In addition, facilitate evaluations of WWF - K activities especially external evaluations to determine impact.
c) Reporting - Provide regularly updated reports to the DCP and
Departmental Heads on the status of implementation against WWF - Kenya
goals and objectives.
Additionally, the incumbent will work with Project Managers to ensure
timely and quality technical reports as per WWF network standards and
donor requirements.
d) Knowledge management - Facilitate continuous and collaborative learning within WWF - Kenya based on key data from the performance management system.
Specific Duties and Responsibilities
Leads the development of a comprehensive MEL Plan and System for WWF - Kenya;
Ensures that all programmes and project adheres to the WWF Network Programme and Projects Management Standards (PPMS);
Establishes effective knowledge management mechanisms including documentation of baselines, impacts and
Take charge of collating and synthesizing information,
updating the monitoring matrix and other monitoring tools in place
(Dashboard, SPMS, APMS) for both conservation and operational
objectives;
Assist the DCP in tracking, consolidating and
uploading/forwarding of project technical progress reports to WWF
International, web-based repositories and/or the relevant National
Organizations and donors;
Working closely with the Departmental Heads, provide
backstopping and guidance in the performance of the Organizational
Strategic Plan;
Assist the DCP in providing support to project evaluations and consultancies;
Prepares relevant technical briefing papers and status updates to the WWF - Kenya Senior Management Team (SMT);
Take lead in MEL capacity building activities for WWF - Kenya Project staff, including WWF Network Standards trainings;
In liaison with the WWF - Kenya Communications Manager,
compile news and produce conservation communication materials to promote
the Organization’s brand;
Convene and facilitate learning events for WWF - Kenya staff
to strengthen implementation delivery and capturing of best practices;
Perform other relevant duties as requested by the DCP or the Executive Director.
Profile
Required Qualifications
University degree to at least MSc level in an appropriate
field of management or natural sciences (conservation, environment,
natural resource management, marine, forest, freshwater, terrestrial
ecology, animal sciences);
Professional training in Monitoring and Evaluation;
At least 7 years professional experience in project / programme Monitoring and Evaluation.
Required Skills and Competencies
Experience with practical development and implementation
of natural resource management and related result-based management
oriented monitoring system;
Knowledge of programme design (mainly log-frame or similar frameworks), monitoring and evaluation;
Good management and coordination skills as well as experience in technical project implementation;
Excellent interpersonal and communication skills with the
ability to network and to develop and maintain strong relationships with
field staff.
Experience in writing project reports and management plans.
Possession of strong organisational and analytical skills.
Setting high goals for personal and group accomplishment;
using measurement methods to monitor progress towards goal attainment;
tenaciously working to meet or exceed those goals while deriving
satisfaction from the process of goal achievement and continuous
A working knowledge of financial management, especially of projects.
Knowledge in use of data management and analysis software e.g. SPSS, EpInfo, STATA.
Adaptable, flexible, able to take initiative and prioritize among competing demands.
Experience and skills in training and transfer of knowledge.
Willingness to participate in field activities/surveys and travel to remote areas of Kenya.
Adherence to WWF’s values, which are: Passionate &
Optimistic, Challenging & Inspiring, Credible & Accountable,
Persevering & Delivering Results.
Working Relationships
Internal: Interacts on a regular basis with conservation
and operations teams within the WWF Kenya, ROA and CEA Global Initiative
projects
External: Interacts with national governmental
institutions, non-governmental organisations, academic institutions,
donors, specialists / consultants, and other stakeholders, in
collaboration with the WWF Kenya DCP
How to Apply
Interested candidates who wish to apply for the above position and who
meet the above requirements should submit a cover letter and CV to:
HResource@wwfkenya.org not later than 17th October 2014.
Kindly note that only short-listed persons will be contacted.
WWF is an equal opportunity employer and committed to having a diverse workforce.
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